Top Health and Fitness Apps on iOS in Portugal: Q4 2024

In Q4 2024, the health and fitness app market in Portugal showcased intriguing trends among the top performers on the iOS platform. Here’s a look at the performance of the top five apps, with insights from Sensor Tower.

Flo Cycle & Period Tracker demonstrated a steady growth pattern in weekly downloads, ending the quarter with a peak of about 3.1K downloads. Revenue fluctuated throughout the period, peaking at approximately $5.8K in mid-November. Active users showed a varied trend, beginning at 81.4K and ending at approximately 78K by the quarter's close.

For Strava: Run, Bike, Walk, weekly revenue saw a peak of $5.9K in the final week of December. Downloads experienced a notable rise towards the end of the quarter, reaching 3K. Active users varied, with a low of 40.6K in mid-December and climbing back up to 49.9K by the end of the year.

Zwift: Indoor Cycling Fitness maintained a relatively consistent performance. Revenue experienced minor fluctuations but ended with a peak of $2.3K in the final week. Downloads remained relatively low, peaking at 101 in late December. Active users showed a slight increase, ending the quarter at 442.

MyFitnessPal: Calorie Counter saw a varied trend in downloads, with a significant rise to 1.1K in the last week of December. The revenue trend remained fairly stable, peaking at $2K at the end of the quarter. Active users showed a decline from 14.4K to 8.5K by the quarter's end.

Finally, Runna: Running Training Plans displayed a significant increase in downloads at the end of December, reaching 851. Revenue also peaked in the final week at $2.3K. Active users increased steadily, ending the quarter with 2.4K.

For more detailed insights and data, visit Sensor Tower.